Question: What is the major advantage that a weaver enjoys when he sells directly to the customers?
Answer: The advantages that weaver enjoyed is:
- The weaver is the master, and he decides the product.
- All the profit goes to him.
- He uses his creativity to produce the saree.
- There is no intermediaries, therefore sarees are cheaper for the buyers.
Question: What is the role played by agriculture in silk production?
Answer: In the production of silk, agriculture plays a crucial role. To get better silk yarn, the cultivator needs better mulberry trees to feed the silkworms. For this , the cultivator needs fertilizers and pesticides. All these are provided for by the end buyers or intermediary.
Question: What are the advantages and disadvantages of indirect marketing?
Answer: Now a days, there are number of intermediaries between the farmer, the weaver and the consumer. This is called indirect marketing.
Disadvantages:
- The weaver is reduced to the level of a mere paid labourer where everything is taken care of and controlled by external agencies.
- The intermediary comes next who gets a commission on the order and sales.
- The one who makes maximum profit is the shop owner or exporter.
- Thus, the distribution of profits is highly unequal in this set up with the weaver getting paid a pittance and the intermediaries getting most of the profit.
Advantages:
- This system of indirect marketing, however, promotes job opportunities for everyone, especially the weaver.
- The weavers need not worry about buying raw materials, waiting for the customers, etc.
- No stock would remain unsold with him as all the sarees are taken from him and he gets paid.
Question: What is the initiative taken by the weavers now to protect their interests?
Answer: These days, many weavers have joined together and formed cooperative societies to protect their interests. The government has also stepped in to help them in many ways.